Singapore’s Changi airport recently announced that it will be implementing the use of AR-enabled Vuzix M300 smart glasses for its ground handling crew members. The cameras on the smart glasses scan a QR code on cargo and baggage containers and display relevant information such as weight, loading sequence, and allocated position within the aircraft. The smart glasses will also allow for easier audio communication between crew members, as well as streamline the work of the control center, who will have full access to the video feed of each pair of smart glasses. Continue reading
Lux Research analysts recently attended the Enterprise Wearable Technology Summit East in Atlanta, GA. The conference included about 250 attendees, with presenters and exhibitors focused on the opportunities and challenges of implementing wearable devices in the workplace. The buzz at the conference centered around smart glasses and three main issues facing smart glasses in the workplace today: Continue reading
We recently spoke at the SAP Startup Focus on Augmented Reality (AR) in Palo Alto, California. The SAP Startup Focus program provides expertise and software to 3,000 startups in fields ranging from consumer products to military, utilities, and energy. At the event, four AR startups pitched to a panel that included Nestle’s VP of Digital Services, Goran Kukic; as well as three SAP executives responsible for sports and entertainment; manufacturing, energy, and natural resources; and mobile applications. SAP told us that each of the four startups are “current members or are in discussion with SAP Startup Focus to bring SAP HANA into augmented reality product architecture and ultimately bring that new capability to SAP’s enterprise customers.” While response time is important in any application, it’s obviously critical in the real time environment of AR; addressing this need for speed, SAP added that as an in-memory platform, SAP HANA “can quickly provide users with immersive insight ‘in the wild’.”
Among the AR startups pitching to the panel were:
- NGRAIN. NGRAIN claimed that AR/VR leads to 2x knowledge retention, 30% faster maintenance completion, and 90% correct first-time activities by augmented workers. As an illustration, the company demonstrated how an AR device (goggles or tablet) can compare what the object before them looks like to a reference diagram based on CAD files, and thus quickly identify deviations that require attention. The company is building augmented reality applications in manufacturing with Boeing, connecting the wearable device with enterprise systems to facilitate automated inspection.
- Blippar. Blippar is a “visual discovery platform” started in the U.K., with the goal of becoming the leading visual browser to “give you more from the world you see.” She called it not the internet of things, but the internet on things – a layer of digital information overlaid on the real world. By that, it means to augment visual experiences and data sources, like looking at consumer product packaging – and cited work with Pepsi, Perrier, and Jaguar as examples. The software is device agnostic, and can use a smartphone’s camera and screen as well as a wearable interface like AR goggles. As a compelling example, she launched the app on her phone and pointed to audience members, her computer, and even a piece of pizza from the appetizer bar before the presentations started. In real time, the interface overlaid a live, bubbling word cloud – overlaying the live image of the audience with dozens of words like many people, or the pizza with food, delicious, and meat. She even showed how an anatomical drawing of a heart could call up a 3D model that she could rotate, and see blood flow. As an example of branded interactivity, she pointed the camera at the Star Wars logo, which launched an AR game in which she could shoot at TIE fighters and X-wings as they flew around the room. Blippar is working with SAP to integrate the real-world interaction they capture with HANA enterprise data, for purposes like interpreting customer behavior in a retail setting.