Water chemicals specialist Kurita marked the beginning of 2017 with two big deals to accelerate its business in North America.
- Smart water company APANA (client registration required) announced last week that Kurita led its $3.5 million Series A round. With about 140 installations in North America, the majority of which are with wholesale giant Costco, APANA has found quite some traction since its inception in 2012. APANA offers its customers hardware, such as high resolution flow sensors and meters, as well as automatic meter reading (AMR) from third-party vendors, and bolts on its wireless gateway and telemetry equipment. Its innovation is in software algorithms, where it takes baseline water usage data for a large store or facility and optimizes operations to locate water leaks/bursts, identify waste signatures, and equipment malfunctions. APANA leverages both cellular communications and LoRa (Low Power Wide Area Networks) to collect and analyze data in real time. Customers using APANA see above 20% water savings and reduction in associated maintenance costs, with an expected payback within 24 months. While long payback periods can be a hurdle for adoption, the company has been delivering operational benefits to customers. Its recent traction has seen the technology implemented at large university campuses, car washes, cooling towers in industrial facilities, and wineries, to provide both energy and water savings annually.